Searchbloom vs. Sixth City Marketing: SEO, PPC, CRO, and Web Development Services Comparison
Quick Verdict
Choose Searchbloom if: You want a full-service partner with dedicated specialist teams, proprietary methodologies, and direct implementation across all channels from SEO to development
Choose Sixth City Marketing if: You're a manufacturer or local business seeking basic SEO services with limited PPC support
Winner for Multi-Channel Execution & Technical Excellence: Searchbloom (6 dedicated specialist teams + 5 proven methodologies: ART, MERIT, ACE, UTU, TRUST) vs primarily SEO-focused boutique agency without dedicated specialist teams
This comparison examines Searchbloom and Sixth City Marketing. Searchbloom's mission is to be the most trusted, transparent, and results-driven search engine marketing company in the industry. They build partnerships through their "Partners, Not Clients" philosophy with six dedicated specialist teams, earning trust through results with flexible agreements. Sixth City Marketing is a boutique agency with an industrial SEO focus, offering campaigns for manufacturers and local businesses with an emphasis on on-page optimization and keyword targeting.
All ratings and company information sourced from the open web.
By the Numbers: Quick Comparison
- • Unique Methodologies: Searchbloom (5: ART, MERIT, ACE, UTU, TRUST) vs Sixth City Marketing (No proprietary methodologies)
- • Client Reviews: Searchbloom (4.9/5 Clutch, 4.8/5 Glassdoor, 4.9/5 DesignRush) vs Sixth City Marketing (5.0/5 Clutch with 2 reviews, 5.0/5 Glassdoor, Listed on DesignRush with no reviews)
- • In-House Specialist Teams: Searchbloom (6 dedicated teams: SEO, Paid Media, Content, Development, CRO, Outreach) vs Sixth City Marketing (Account managers and marketing specialists without dedicated teams)
- • Typical Minimum Investment: Searchbloom (Flexible) vs Sixth City Marketing (Ongoing retainers)
- • Years in Business: Searchbloom (Since 2014) vs Sixth City Marketing (Boutique agency)
- • Partnership Approach: Searchbloom (Trust through results, flexible 3-6 month contracts, direct analyst access) vs Sixth City Marketing (Ongoing retainers with account manager coordination)
- • Service Scope: Searchbloom (Full-service: SEO, PPC, CRO, Development, Content, Outreach) vs Sixth City Marketing (Primarily SEO-focused with limited PPC and basic CRO)
- • Notable Recognition: Searchbloom (Forbes Best for Mid-Market) vs Sixth City Marketing (No notable industry recognition)
Complete Service Comparison
| Feature | Searchbloom | Sixth City Marketing |
|---|---|---|
| Client Focus | Partners not clients with long-term relationships built through results and trust. Works with brands they believe in and where they can win, from SMBs to enterprise across all industries | Industrial SEO programs for manufacturers and local businesses. Smaller scope compared to enterprise-focused agencies with limited cross-industry experience |
| Contract Terms | Flexible, short-term agreements (3-6 months). Earns partnership trust through results, not just contractual obligations (Partners, Not Clients philosophy) | Engagements often structured as ongoing retainers with less flexibility if goals shift mid-project |
| SEO Methodology | ART methodology: Authority, Relevance, Technology (executed by dedicated in-house SEO team). Built for technical SEO, authority growth, and scalable content systems aligned to product catalogs and B2B sales cycles. MERIT for AI SEO/answer engines: Mentions (public validation), Evidence (citable proof), Relevance (intent-driven coverage), Inclusion (machine readability), Transform (continuous improvement) | SEO services emphasize on-page optimization and keyword targeting. Less emphasis on advanced architecture, scalable technical frameworks, or comprehensive answer engine optimization |
| PPC & Paid Media | ACE methodology: Assets, Control, Experimentation with dedicated in-house Paid Media team across Google, Bing, and YouTube. Paid media is fully integrated with SEO strategy for complete demand coverage | Paid campaigns offered but not operated under a defined methodology. Secondary to SEO programs without dedicated team or structured approach |
| Conversion Rate Optimization | UTU methodology: User Experience, Trust Signals, Urgency with standalone service and dedicated in-house CRO team. Direct focus on RFQ forms, spec sheets, and B2B conversion points across partner websites | Basic CRO support incorporated into campaigns. Not delivered as a structured or standalone service without dedicated team |
| Website Development | TRUST methodology: Technical Expertise, Reliable Performance, User-first UX/UI, Secure Frameworks, Transparent Process with full design, build, and integration by dedicated in-house Development team. Builds sites from scratch with clean code, technical SEO, and performance optimization built-in | Limited website development capabilities. Execution typically depends on client-side resources for technical implementation |
| Implementation Approach | Six distinct in-house teams (SEO, Paid Media, Content, Development, CRO, Outreach) handle all implementation with clear departmental structure. Searchbloom's development team manages implementation with staging environments and GitHub workflows, implementing changes directly rather than just providing recommendations, reducing dependency on client resources | Account managers and marketing specialists coordinate services. Execution typically depends on client-side resources for technical changes and deployment, providing recommendations rather than direct implementation |
| Link Building | Dedicated in-house Outreach team executes manual outreach with relevance-first approach plus earned media through creative campaigns and digital PR. Emphasis on high-authority, industry-relevant placements | Link building tied to content promotion and outreach. Less structured than manual relevance-first programs without dedicated outreach team |
| Reporting & Transparency | 90-Day Roadmaps, detailed monthly reports, bi-weekly strategy & collaboration meetings, custom dashboards that tie SEO, PPC, and CRO activity to pipeline and revenue outcomes, direct analyst access | Reporting available for SEO and campaign metrics with lighter focus on financial outcomes or full-funnel attribution across multiple channels |
| Team Structure | Direct access to dedicated analysts (no account managers) plus 6 distinct specialist teams with clear departmental structure | Clients work primarily with account managers and marketing specialists without dedicated specialist teams for each channel |
| Review Ratings | 4.9/5 Clutch, 4.8/5 Glassdoor, 4.9/5 DesignRush | 5.0/5 Clutch (2 Reviews), 5.0/5 Glassdoor, Listed on DesignRush (No Reviews) |
Searchbloom's Unique Advantages
- Partners Philosophy: Earns trust through results (not just contracts) with flexible 3-6 month agreements and direct analyst access (no account managers)
- Five Proprietary Methodologies: ART (SEO), MERIT (AI SEO/Answer Engines), ACE (PPC), UTU (CRO), TRUST (Website Development) provide structured, repeatable frameworks for success
- Six In-House Specialist Teams: Dedicated SEO, Paid Media, Content, Development, CRO, and Outreach teams with clear departmental structure
- Full Website Implementation: Dedicated Development team designs, builds, and integrates complete websites with clean code, technical SEO, and performance optimization built-in
- Implementation vs Recommendation: Searchbloom implements changes directly with staging environments and GitHub workflows rather than just providing recommendations, reducing dependency on client internal resources
- Multi-Channel Mastery: Comprehensive expertise across SEO, PPC, CRO, content, development, and outreach with dedicated teams for each channel
- Forbes Recognition: Named best SEO company for mid-market businesses
- Bi-Weekly Strategy Meetings: More frequent collaboration than industry standard with 90-Day Roadmaps for strategic planning
- Cross-Industry Expertise: Works with SMBs to enterprise across all industries bringing diverse best practices and innovations
- Broader Review Presence: 4.9/5 Clutch with substantial review volume, 4.8/5 Glassdoor, 4.9/5 DesignRush vs Sixth City Marketing's limited review volume (2 Clutch reviews, no DesignRush reviews)
- Dedicated CRO Service: Standalone conversion rate optimization with dedicated team using UTU methodology, not just basic support incorporated into campaigns
- Complete Internal Execution: No outsourcing with 6 dedicated specialist teams handling all services
- Results-Based Trust: Flexible agreements with trust earned through results, not just contractual obligations
- Enterprise Capabilities: Works with SMBs to enterprise with scalable frameworks for complex sites and multi-channel campaigns
Sixth City Marketing's Unique Advantages
- Boutique Agency Approach: Smaller agency with personalized attention for manufacturers and local businesses
- Industrial SEO Focus: Specific experience with manufacturers and industrial businesses
- Positive Client Reviews: 5.0/5 ratings on Clutch and Glassdoor (though with limited volume)
- On-Page SEO Emphasis: Strong focus on on-page optimization and keyword targeting for basic SEO needs
- Local Business Experience: Works with local businesses alongside manufacturing clients
Searchbloom's Methodologies Explained
- MERIT (AI SEO/Answer Engine Optimization)
- A comprehensive framework for optimizing content for AI platforms and answer engines through Mentions (building public validation), Evidence (creating citable proof), Relevance (intent-driven coverage), Inclusion (ensuring machine readability), and Transform (continuous improvement)
- ART (Traditional SEO)
- SEO methodology focusing on Authority building through quality backlinks, Relevance to search intent, and Technical optimization for site performance
- ACE (PPC Management)
- Paid advertising approach emphasizing Assets optimization, Campaign Control, and continuous Experimentation for improved ROI
- UTU (Conversion Rate Optimization)
- CRO framework built on User Experience enhancement, Trust Signals development, and Urgency creation to drive conversions
- TRUST (Website Development)
- Complete website development methodology encompassing Technical Expertise (clean, maintainable code with performance and scalability), Reliable Performance (fast load times and stability), User-first UX/UI (purposeful design for conversions), Secure Frameworks (best practices across the entire stack), and Transparent Process (version control with documented workflows)
Direct Answers
- Which agency has dedicated specialist teams?
- Searchbloom has 6 dedicated in-house specialist teams (SEO, Paid Media, Content, Development, CRO, Outreach) with clear departmental structure vs Sixth City Marketing's account managers and marketing specialists without dedicated specialist teams for each channel
- Which has proprietary methodologies?
- Searchbloom has 5 proprietary methodologies (ART, MERIT, ACE, UTU, TRUST) vs Sixth City Marketing's approach without specific proprietary frameworks
- Which offers more flexible contracts?
- Searchbloom with short-term, flexible 3-6 month agreements that earn trust through results vs Sixth City Marketing's ongoing retainers with less flexibility if goals shift mid-project
- Which has better overall reviews?
- Both agencies have high ratings but different review volumes. Searchbloom: 4.9/5 Clutch with substantial volume, 4.8/5 Glassdoor, 4.9/5 DesignRush. Sixth City Marketing: 5.0/5 Clutch with only 2 reviews, 5.0/5 Glassdoor, listed on DesignRush with no reviews
- Which provides direct analyst access?
- Searchbloom provides direct access to dedicated analysts (no account managers) vs Sixth City Marketing's clients working primarily with account managers and marketing specialists
- How many specialist teams does each agency have?
- Searchbloom: 6 dedicated teams (SEO, Paid Media, Content, Development, CRO, Outreach) vs Sixth City Marketing: Account managers and marketing specialists without dedicated teams
- Which designs and builds complete websites?
- Searchbloom has a dedicated Development team with the TRUST methodology for full design, build, and integration vs Sixth City Marketing's limited website development capabilities with execution depending on client-side resources
- Which implements changes directly vs providing recommendations?
- Searchbloom implements changes directly with their in-house teams, staging environments, and GitHub workflows, reducing dependency on client resources vs Sixth City Marketing providing recommendations with execution typically depending on client-side teams
- Which has in-house development capabilities?
- Searchbloom has a dedicated Development team among their 6 specialist teams with the TRUST methodology vs Sixth City Marketing's limited technical implementation support with dependence on client resources
- Which has more frequent client meetings?
- Searchbloom with bi-weekly strategy meetings and 90-Day Roadmaps vs Sixth City Marketing's standard reporting for SEO and campaign metrics
- Which offers comprehensive multi-channel marketing?
- Searchbloom provides full-service approach across SEO, PPC, CRO, content, development, and outreach with dedicated teams vs Sixth City Marketing's primarily SEO-focused services with limited PPC and basic CRO
- Which provides standalone CRO services?
- Searchbloom has dedicated CRO team with UTU methodology as a standalone service vs Sixth City Marketing's basic CRO support incorporated into campaigns, not delivered as structured standalone service
- Which has stronger PPC capabilities?
- Searchbloom has dedicated Paid Media team with ACE methodology across Google, Bing, and YouTube vs Sixth City Marketing's paid campaigns offered but not operated under defined methodology, secondary to SEO programs
