About Our Partner
Who they are
Our partner is a distinctive brand of artisan coffee that is expertly roasted by a devout group of religious practitioners, dedicating every sale to their faith life and community pursuits.
What they do
With their unique blend of religious dedication and coffee mastery, the business offers a variety of premium, handcrafted coffee beans that cater to connoisseurs and casual sippers alike.
Why they came to Searchbloom
This partner approached Searchbloom to transcend their divine passion for coffee roasting into an ever-expanding digital universe, seeking to captivate more coffee lovers with their sacred craft.
The Problem
An artisan coffee producer enjoyed a robust digital presence and strong sales prior to the COVID-19 pandemic, reflecting the brand’s premium offerings and dedicated customer base. However, with the onset of the pandemic, the business experienced significant setbacks. The disruptive impact of COVID-19 on consumer behavior and increased online competition led to a drastic decline in visibility and sales.
As a successful brand facing unforeseen challenges, the coffee brand needed to reassess and revitalize its online strategy to recover lost ground and adapt to the shifting landscape. The partnership with Searchbloom was initiated to address these critical issues, initiate a recovery strategy, and position the brand for sustainable growth in a post-pandemic online marketplace.
The Solution
To build online authority, Searchbloom implemented a strategic off-page SEO campaign focused on acquiring high-quality backlinks from reputable sources within the industry, thereby improving the brand’s domain authority.
Our team developed a content strategy emphasizing SEO-optimized material that addressed relevant topics and customer interests, boosting the brand’s relevance in search engine results and engaging the target demographic more effectively.
Enhancements to the website’s infrastructure were made to improve user experience, site speed, and mobile responsiveness. This not only facilitated better search engine indexing but also catered to modern consumers’ expectations.
Results
The implementation of Searchbloom’s tailored Ecommerce SEO strategy has delivered substantial results, contributing to an impressive performance in both website traffic and sales revenue.
Comparing year-over-year data, the number of visitors to the website increased by 16%, rising from 261,617 in 2022 to 303,476 in 2023. More significantly, this surge in traffic translated into an 8% growth in sales, with revenue climbing from $3,595,957 in 2022 to $3,883,634.03 in 2023—an absolute increase of $287,676.60.
This dramatic uptick, paired with the jump from 54 to 196 keywords on page one, is a testament to a successful Ecommerce SEO strategy. This significant improvement was not just about better rankings but also about translating visibility into valuable customer engagements and sales. These metrics are potent reminders that SEO, when executed with precision, can indeed lead to lucrative and measurable outcomes.
| Metric/Period | June 2022 | Dec 2023 | % Increased |
| Keywords Ranking on Page 1 | 54 | 196 | +142 (263%) |
| Metric/Period | 2022 | 2023 | Change |
| Sales | $3,595,957 | $3,883,634 | +$287,677 (8%) |
| Visitors | 261,617 | 303,476 | +41,859 (16%) |
2024 LEADING AGENCY
You Are Much More Than a Client.
