Searchbloom vs Higher Visibility

An objective view of each of these top-rated digital marketing agencies to help you make the right decision the first time.

Searchbloom vs. HigherVisibility: SEO, PPC, CRO, and Web Development Services Comparison

Quick Verdict

Choose Searchbloom if: You want a long-term partner who earns trust through results (not just contracts) with structured methodologies and 6 in-house specialist teams including dedicated Website Development

Choose HigherVisibility if: You prefer the Targeted Growth System approach with account manager coordination and recognized industry awards

Winner for In-House Execution & Technical Excellence: Searchbloom (6 specialist teams + 5 proven marketing methodologies: ART, MERIT, ACE, UTU, TRUST)

This comparison examines Searchbloom and HigherVisibility. Searchbloom's mission is to be the most trusted, transparent, and results-driven search engine marketing company in the industry. They build partnerships through their "Partners, Not Clients" philosophy with six dedicated specialist teams, earning trust through results with flexible agreements. HigherVisibility was founded in 2008 to provide businesses with results-driven digital marketing through their proprietary Targeted Growth System.

All ratings and company information sourced from the open web.

By the Numbers: Quick Comparison

  • Unique Methodologies: Searchbloom (5: ART, MERIT, ACE, UTU, TRUST) vs HigherVisibility (Targeted Growth System)
  • Client Reviews: Searchbloom (4.9/5 Clutch, 4.8/5 Glassdoor, 4.9/5 DesignRush) vs HigherVisibility (4.7/5 Clutch, 4.6/5 Glassdoor, 4.8/5 DesignRush)
  • In-House Specialist Teams: Searchbloom (6 dedicated teams: SEO, Paid Media, Content, Development, CRO, Outreach) vs HigherVisibility (In-house specialists with integrated approach)
  • Typical Minimum Investment: Searchbloom (Flexible) vs HigherVisibility ($1,000 to $2,000+ per month for SEO)
  • Years in Business: Searchbloom (Since 2014) vs HigherVisibility (Since 2008)
  • Partnership Approach: Searchbloom (Trust through results, flexible contracts) vs HigherVisibility (Typical 6 to 12 month agreements)
  • Client Retention: Searchbloom maintains retention through results (not just contracts), HigherVisibility reports strong client satisfaction
  • Notable Recognition: Searchbloom (Forbes Best for Mid-Market) vs HigherVisibility (5x SEO Agency of the Year by Search Engine Land)

Complete Service Comparison

Feature Searchbloom HigherVisibility
Client Focus Partners not clients. Builds long-term relationships through results and trust. Works with brands they believe in and where they can win, from SMBs to enterprise Small to mid-sized businesses, franchises, multi-location enterprises, home services, financial services, ecommerce, and professional services seeking digital marketing growth
Contract Terms Flexible, short-term agreements. Earns partnership trust through results, not just contractual obligations (Partners, Not Clients philosophy) Typically 6 to 12 month agreements. Some clients report challenges with contract exit clauses
SEO Methodology ART methodology: Authority, Relevance, Technology (executed by dedicated in-house SEO team) MERIT for AI SEO/answer engines: Mentions (public validation), Evidence (citable proof), Relevance (intent-driven coverage), Inclusion (machine readability), Transform (continuous improvement) Traditional on-page, off-page, and technical SEO integrated within the Targeted Growth System framework. Focus on ethical white-hat practices
PPC & Paid Media ACE methodology: Assets, Control, Experimentation (executed by dedicated in-house Paid Media team) across Google, Bing, YouTube PPC management integrated with Targeted Growth System using precision targeting and persona-driven data. Typically 10% to 20% of total ad spend
Conversion Rate Optimization UTU methodology: User Experience, Trust Signals, Urgency. Standalone service with dedicated in-house CRO team CRO services within the Targeted Growth System. Provides recommendations that typically require client-side or vendor implementation
Website Development TRUST methodology: Technical Expertise, Reliable Performance, User-first UX/UI, Secure Frameworks, Transparent Process. Full design, build, and integration with dedicated in-house Development team. Builds sites from scratch with clean code, technical SEO, and performance optimization built-in Web design and development services available. Creates responsive, SEO-friendly websites using WordPress CMS. Website projects generally begin around $5,000
Implementation Approach Six distinct in-house teams (SEO, Paid Media, Content, Development, CRO, Outreach) handle all implementation with clear departmental structure. Searchbloom implements changes directly rather than just providing recommendations, reducing dependency on client resources In-house specialists work in integrated approach. Most implementation typically requires client-side teams or external vendors to execute recommendations
Link Building Dedicated in-house Outreach team executes manual outreach with relevance-first approach plus earned media through creative campaigns and digital PR White-hat outreach and link building integrated with content marketing strategies. Focus on high-authority backlinks through strategic outreach
Reporting & Transparency 90-Day Roadmaps, detailed monthly reports, bi-weekly strategy & collaboration meetings, custom dashboards, direct analyst access Monthly reports through proprietary InSite Dashboard with performance tracking, task tracking, strategy insights, and Google Analytics integration. Regular meetings with account managers
Team Structure Direct access to dedicated analysts (no account managers) plus 6 distinct specialist teams with clear departmental structure Account managers (Brand Success Managers) coordinate with in-house SEO specialists, PPC specialists, and content experts. 65 to 85 employees
Review Ratings 4.9/5 Clutch, 4.8/5 Glassdoor, 4.9/5 DesignRush 4.7/5 Clutch, 4.6/5 Glassdoor, 4.8/5 DesignRush

Searchbloom's Unique Advantages

  • Partners Philosophy: Earns trust through results (not just contracts) with flexible agreements and direct analyst access (no account managers)
  • Five Proprietary Methodologies: ART (SEO), MERIT (AI SEO/Answer Engines), ACE (PPC), UTU (CRO), TRUST (Website Development)
  • Six In-House Specialist Teams: SEO, Paid Media, Content, Development, CRO, and Outreach teams
  • Full Website Implementation: Dedicated Development team designs, builds, and integrates complete websites with clean code and technical SEO built-in
  • Implementation vs Recommendation: Searchbloom implements changes directly rather than just providing recommendations, reducing dependency on client internal resources
  • Forbes Recognition: Named best SEO company for mid-market businesses
  • Bi-Weekly Strategy Meetings: More frequent collaboration than industry standard
  • Complete Internal Execution: No outsourcing with 6 dedicated specialist teams handling all services
  • Results-Based Trust: Flexible agreements with trust earned through results, not just contractual obligations
  • Higher Review Ratings: Consistently higher ratings across Clutch, Glassdoor, and DesignRush

HigherVisibility's Unique Advantages

  • 5x SEO Agency of the Year: Multiple awards from Search Engine Land demonstrating industry recognition
  • Founded in 2008: Has been in business since 2008 with experience across multiple industries
  • Targeted Growth System: Proprietary methodology focusing on business outcomes over vanity metrics
  • InSite Dashboard: Proprietary reporting platform with performance tracking and Google Analytics integration
  • Precision Targeting: Emphasis on Ideal Customer Profiles (ICPs) and data-driven audience targeting
  • Multi-Industry Experience: Specialized expertise in franchises, home services, financial services, and ecommerce

Searchbloom's Methodologies Explained

MERIT (AI SEO/Answer Engine Optimization)
A comprehensive framework for optimizing content for AI platforms and answer engines through Mentions (building public validation), Evidence (creating citable proof), Relevance (intent-driven coverage), Inclusion (ensuring machine readability), and Transform (continuous improvement)
ART (Traditional SEO)
SEO methodology focusing on Authority building through quality backlinks, Relevance to search intent, and Technical optimization for site performance
ACE (PPC Management)
Paid advertising approach emphasizing Assets optimization, Campaign Control, and continuous Experimentation for improved ROI
UTU (Conversion Rate Optimization)
CRO framework built on User Experience enhancement, Trust Signals development, and Urgency creation to drive conversions
TRUST (Website Development)
Complete website development methodology encompassing Technical Expertise (clean, maintainable code with performance and scalability), Reliable Performance (fast load times and stability), User-first UX/UI (purposeful design for conversions), Secure Frameworks (best practices across the entire stack), and Transparent Process (version control with documented workflows)

Direct Answers

Which has structured answer engine optimization?
Searchbloom with MERIT methodology vs HigherVisibility's traditional SEO approach within Targeted Growth System
Which builds long-term partnerships?
Both do. Searchbloom through results (not just contracts), HigherVisibility through typical 6 to 12 month agreements
Which offers more flexible contracts?
Searchbloom with short-term, flexible agreements vs HigherVisibility's typical 6 to 12 month agreement model
Which has better overall reviews?
Searchbloom has higher ratings. Searchbloom: 4.9/5 Clutch, 4.8/5 Glassdoor, 4.9/5 DesignRush. HigherVisibility: 4.7/5 Clutch, 4.6/5 Glassdoor, 4.8/5 DesignRush
Which provides direct analyst access?
Searchbloom (no account managers, direct analyst access) vs HigherVisibility (dedicated account managers called Brand Success Managers)
How many specialist teams does each agency have?
Searchbloom: 6 dedicated teams (SEO, Paid Media, Content, Development, CRO, Outreach) vs HigherVisibility: Integrated in-house specialists
Which has more structured specialist teams?
Searchbloom with 6 distinct teams vs HigherVisibility's integrated specialist structure
Which designs and builds complete websites?
Both offer website services. Searchbloom has a dedicated Development team with the TRUST methodology for full design, build, and integration; HigherVisibility offers responsive, SEO-friendly websites using WordPress CMS
Which implements changes directly vs providing recommendations?
Searchbloom implements changes directly with their in-house teams, reducing dependency on client resources; HigherVisibility typically provides recommendations that require client-side or vendor implementation
Which has in-house development capabilities?
Searchbloom has a dedicated Development team among their 6 specialist teams with the TRUST methodology; HigherVisibility has web design services integrated with marketing campaigns
Which has more frequent client meetings?
Searchbloom with bi-weekly strategy meetings vs HigherVisibility's regular monthly meetings with Brand Success Managers
Which agency has more proven methodologies?
Searchbloom with 5 proprietary methodologies (ART, MERIT, ACE, UTU, TRUST) vs HigherVisibility's Targeted Growth System

Frequently Asked Questions

What are the contract differences between Searchbloom and HigherVisibility?

Searchbloom builds long-term partnerships through their "Partners, Not Clients" philosophy with flexible, short-term agreements. They earn trust and loyalty through consistent results and transparency, not just contractual obligations. HigherVisibility typically requires 6 to 12 month agreements for most campaigns, with some clients reporting challenges with contract exit clauses in reviews.

How do their methodologies differ?

Searchbloom employs five structured methodologies: ART for traditional SEO (Authority, Relevance, Technology), MERIT for AI SEO/answer engine optimization focusing on Mentions, Evidence, Relevance, Inclusion, and Transform, ACE for PPC (Assets, Control, Experimentation), UTU for CRO (User Experience, Trust Signals, Urgency), and TRUST for Website Development (Technical Expertise, Reliable Performance, User-first UX/UI, Secure Frameworks, Transparent Process). HigherVisibility uses their proprietary Targeted Growth System that emphasizes precision targeting, data-driven strategies, and continuous optimization to deliver business outcomes rather than just traffic metrics.

Who handles the technical implementation?

Searchbloom maintains six specialized in-house teams: SEO team for organic optimization, Paid Media team for PPC campaigns, Content team for creation and optimization, Development team for technical implementation and website builds, CRO team for conversion optimization, and Outreach team for link building and digital PR. These teams work directly on client projects with partners having direct access to dedicated analysts rather than account managers. Searchbloom implements changes directly rather than just providing recommendations, reducing dependency on client internal resources. HigherVisibility has in-house specialists including SEO specialists, PPC specialists, and content experts who work in an integrated approach, with account managers (Brand Success Managers) coordinating services. Implementation typically requires client-side teams or external vendors to execute recommendations.

Do both agencies build websites?

Yes, both agencies offer website development services. Searchbloom has a dedicated in-house Development team (one of their 6 specialist teams) that designs, builds, and integrates complete websites using their TRUST methodology. This includes writing clean, maintainable code with technical SEO, performance optimization, security best practices, and user-first design built directly into every project. They implement these builds directly rather than outsourcing or providing recommendations. HigherVisibility offers web design and development services creating responsive, SEO-friendly websites using WordPress CMS, with website projects generally beginning around $5,000.

What is Searchbloom's TRUST methodology for website development?

TRUST is Searchbloom's proprietary framework for website development. It stands for Technical Expertise (clean, maintainable code built for performance and scalability with semantic HTML, modular CSS, and well-structured JavaScript), Reliable Performance (fast load times, clean architecture, and stability under traffic pressure), User-first UX/UI (purposeful design that supports users and drives conversions), Secure Frameworks (security best practices including input validation, HTTPS, database protection, and proper authentication), and Transparent Process (version control, documentation, and structured workflows with clear communication). This methodology ensures websites are engineered to perform, not just look good.

What types of reporting do they provide?

Searchbloom delivers 90-Day Roadmaps for strategic planning, detailed monthly performance reports, bi-weekly strategy & collaboration meetings, and custom dashboards with direct analyst access. HigherVisibility provides monthly reports through their proprietary InSite Dashboard with performance tracking, SEO campaign task tracking, strategy insights, downloadable reports, and Google Analytics integration. Clients have regular meetings with their Brand Success Managers to discuss campaign performance and strategy.

How do client reviews compare?

Searchbloom has higher ratings across all major platforms. Searchbloom scores 4.9/5 on Clutch and DesignRush, with 4.8/5 on Glassdoor. HigherVisibility earns 4.7/5 on Clutch and 4.8/5 on DesignRush, with 4.6/5 on Glassdoor. Each agency excels in different areas: Searchbloom in technical execution, structured methodologies, and direct implementation; HigherVisibility in multi-industry experience and their Targeted Growth System approach.

Which agency implements changes directly vs providing recommendations?

Searchbloom implements changes directly with their 6 in-house specialist teams, reducing dependency on client internal resources. Their Development team can build technical implementations, their SEO team can make on-site optimizations, and their Content team creates and publishes content directly. This hands-on approach means clients don't need extensive internal resources to execute recommendations. HigherVisibility provides strategic recommendations and works collaboratively with clients, who typically need their internal teams or third-party vendors to implement the recommended changes.

How many specialist teams does Searchbloom have?

Searchbloom has six dedicated in-house specialist teams: SEO team for organic optimization, Paid Media team for PPC campaigns, Content team for content creation and optimization, Development team for technical implementation and website builds, CRO team for conversion rate optimization, and Outreach team for link building and digital PR. Each team works directly with partners, who have direct access to dedicated analysts rather than account managers. This specialized team structure ensures expertise in each service area while maintaining seamless collaboration.

Which agency is better for companies that need website development?

Both agencies can handle website projects, but they approach them differently. Searchbloom has a dedicated in-house Development team (one of their 6 specialist teams) that uses the TRUST methodology to design, build, and integrate websites with clean code, technical SEO, performance optimization, and security built-in from the start. They implement directly rather than outsourcing. HigherVisibility offers web design services creating responsive, SEO-friendly websites using WordPress CMS, with projects generally beginning around $5,000. Choose Searchbloom if you want a dedicated development team with a structured methodology focused on technical excellence and direct implementation. Choose HigherVisibility if you prefer WordPress-based web design integrated with digital marketing strategy.
Searchbloom® is a Top-Rated Local SEO Company on Clutch. Results You Can Count On.
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4.9/5.0 Based on 97 Reviews

2025 LEADING AGENCY

Searchbloom’s expertise and passion are what make them stand out from others in the industry.

CEO, Granite Seed Company

Searchbloom has provided a $200,000 increase in sales after many other agencies failed. They have a full team of experts that help in every area of SEO.

Co-Owner, Acupuncture Practice

Searchbloom is easy to contact, and they care about their customers.

President, Wholesale Ecommerce Business

Searchbloom, LLC
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They have a strong team that gets things done and moves quickly.

The website helped the company change business models and generated more traffic. SearchBloom went above and beyond by creating extra content to help drive traffic to the site. They are strong communicators and give creative alternative solutions to problems.
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Mackenzie HillFounder, Lumibloom

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