About our Partner
Who They Are
This Searchbloom partner is a custom tailoring business, and its master tailors are dedicated to their local community and the surrounding area.
What They Do
Each customer starts with an in-depth consultation with a trained personal stylist and tailoring expert. What's the goal? To understand the customer's lifestyle and deliver the best possible look.
Why They Came to Searchbloom
They were a brand-new business with no website and no online presence.
The Problem
With no digital footprint there was no data. And with no data, how could anyone tell whether a lead came from the phone, email, or a walk-in?
Starting From Nothing
The partner didn't have a website. It asked Searchbloom to build a new, SEO-optimized one.
What Success Meant
The partner wanted more leads, and better ones. The end goal? A scheduled fitting, where the sale closes.
The Solution
We built a site that reflects the partner's craftsmanship, so design took real time. We also built the site around SEO from the start, following Searchbloom's proprietary SEO methodology: Authority, Relevancy, and Technology (ART).
Because the website was brand new, it needed backlinks. We started early through link building, so the site had a head start on authority by launch.
To make the site relevant to its target keywords, we researched keywords, mapped them to pages, and organized the site around them. We then created high-quality content that explained the partner's value to its customers. Within 4 months, 16 keywords ranked on page one.
While building the site, we handled optimization items before launch so no rework was needed afterward. We completed the following:
- Site speed optimization
- Broken elements
- Clean code (inline CSS)
- XML sitemap
- Robots.txt
- Image compression
- Code compression
- URL & Silo structure
- Google Search Console Optimization
- Bing Webmaster Tools Optimization
- Structured data
Doing the SEO during the build avoided a second pass. Optimizing after launch means reopening finished work, and we didn't have to. Speed, code, the XML sitemap, robots.txt, structured data, and URL structure were settled before launch, so the site went live ready to be crawled and our time went to links and content.
The Results
The site started with no search history. Under the local SEO work it reached 680 ranking keywords, a 2,238% increase in the total number of keywords ranking.

Rankings
700% increase in keywords ranking on page one
800% increase in keywords ranking on page two
Traffic
1,400+ organic sessions within 4 months after launching the site
Authority
283% increase in external backlinks
Business Impact
Leads grew from 10 per month to 50+ in under 6 months
You Are Much More Than a Client.
